Have you ever wondered how virtual environments are seamlessly added to live-action scenes in movies, commercials, or broadcasts? It usually requires complex camera and lens tracking systems that can be slow and difficult to set up—especially outdoors.

At Motion Joy, we simplify this process with ZEISS CinCraft Scenario—our fast, flexible tracking technology that supports both markerless and marker-based setups. Whether indoors or outdoors, it integrates with most real-time render engines and uses virtual cameras with actual lens distortion to match real-world visuals, saving time and money in post-production.

From live election coverage and immersive advertising to live previz or simulcam on set, our system also has the potential to speed up postviz and postproduction by reducing or even eliminating the need to wait for matchmoving.

We collaborate with productions to make integrating real and virtual worlds faster and easier.